Personal injury law firms don’t take cases they can’t win.  They’d go out of business.  That’s why most PI law firm’s win rates are impressive.  So why don’t more law firms market their high win rates?  Think about it.  Who wouldn’t want to hire a law firm with a 99% win rate?  Especially since the consumer is largely unaware of other law firm’s success rates.  And 99% translates well to quick, compelling ads.  Check out this commercial and let us know what you think.

Sure, we can debate the definition of “winning,” but even if that term is eliminated, there are other snappy ways to communicate the message.  So get out there and promote your success.  There’s a 99% chance you’ll get more cases.